eTail Germany 2017 (past event)

14 - 15 March, 2017

Maritim pro Arte, Berlin, Germany

44 (0) 207 368 9332

Mr Matthias Klein, CEO at Orsay
Orsay Logo

Mr Matthias Klein


CEO
Orsay

Check out the incredible speaker line-up to see who will be joining Matthias.

Download The Latest Agenda

Redefining the customer experience: Cross-Device, Cross-Screen & Cross-Border

Tuesday, February 7th, 2017


9:00 AM KEYNOTE: How to identify unique customers and their path to purchase: Creating a truly omni-channel customer proposition

  • Looking at the relative value of instore Vs. online data

  • How can this be used to tailor your experience towards the omni-channel customer?

  • Leveraging and reusing that customer data (purchase data, behavioral data, etc.) to encourage them to buy

  • Redeploying customer data into specific channels to boost sales and opportunities